Growth Product Manager (Activation)
TryHackMe is the fastest-growing online cyber security training platform. Our mission is to make learning and teaching cyber security easier by providing gamified security exercises and challenges. Having only been around for handful of years, we've grown to more than 5+ million community members and our growth isn't slowing down! 🥷
About the role
Every day, over 8,000 new users sign up to TryHackMe to start their cybersecurity journey. Your mission? Help them hit their first "aha!" moments fast - and turn curiosity into long-term engagement.
We’re looking for a Growth Product Manager (Activation) to take full ownership of the most critical part of our growth engine: turning sign-ups into active, engaged learners. You’ll be running rapid experiments at scale, driving execution with pace, and seeing the impact of your work daily.
You’ll work in a small, nimble squad, collaborating closely with Engineering, Design, and other Growth PMs (Acquisition, Engagement, Monetisation). Founders are hands-on with product development, and you’ll need to thrive in an environment where speed, clarity, and strong judgement matter most.
What you’ll do
- Own the activation funnel: from sign-up and onboarding to first-session milestones.
- Run and analyse multiple experiments in parallel, using 8k+ daily sign-ups to learn fast.
- Write clear Jira tickets so engineers can focus on building.
- Work with Design to make onboarding simple and effective.
- Use data (Amplitude, Hotjar) and user insights (calls, surveys, Reddit, Discord) to spot and prioritise opportunities.
- Share results openly so the whole team learns faster.
- Ship value every sprint - execution and speed are key.
What we’re looking for
- 3+ years of product management experience in SaaS or consumer software.
- Proven experience designing, running, and analysing AB tests – this is essential. Please do not apply if you haven’t directly led experiments.
- Demonstrated success improving activation funnels and user onboarding in SaaS or consumer apps.
- Track record of running growth experiments in a fast-moving environment.
- Strong grasp of funnel metrics, growth loops, and optimisation techniques.
- Analytical skills: confident using data to frame problems, prioritise, and measure impact.
- Core PM craft: discovery, writing, user research, backlog management, and clear communication.
- Comfortable working in a founder-led, remote-first scale-up: you’ll be proactive, visible, and adaptable.
- Willingness to roll up sleeves: writing tickets, breaking down work, and ensuring something ships every sprint.
Bonus points
- Background in edtech or passion for learning products.
- Interest in or past experience with cybersecurity.
Benefits & Perks
💸 Salary - We hire across 35+ countries. We determine salaries based on Geographic Location, Seniority, Interview Performance, and Market Rates using leading compensation benchmarking tools.
🚣 100% Remote - In a fully digital world, work from anywhere you want!
🕒 Flexi Time - Choose your own hours as long as you have at least 4 hours of overlap with the UK timezone (from 8am - 6pm)
💻 Tools - a dedicated work laptop + any accessories you need to do your best work.
👕 Swag Pack - start your TryHackMe journey with a branded swag bundle!
💪 Personal Development - £2,500 training budget to acquire certifications, and more.
⛱️ Company Retreat - an annual company retreat, fully paid for by us!
🍕Lunch on us - whether you're a pizza-lover, salad obsessed or a big sushi fan, TryHackMe will cover the cost of your lunch order during our recurring company virtual lunches.
🧡 Health Insurance - if you're in a country that doesn't have public health care.
🍼 Enhanced Maternity & Paternity- an enhanced package on top of statutory requirements.
💸 401k / Pension - TryHackMe makes it easy to save money for your retirement.
Our Hiring Process
- Initial stage: Screening with the TA team
- Stage 1: Intro call with the hiring manager
- Stage 2: Take Home Exercise
- Stage 3: Final Stage Interview with Co-Founder
At this time, we are unable to provide sponsorship.
- Department
- Product
- Role
- Product Manager
- Locations
- Remote-HQ
- Remote status
- Fully Remote

About TryHackMe
TryHackMe takes the pain out of learning and teaching cyber security. Our platform makes it a comfortable experience to learn by designing prebuilt courses that include virtual machines (VM) hosted in the cloud and ready to be deployed. This avoids the hassle of downloading and configuring VMs. Our platform is perfect for CTFs, Workshops, Assessments, or Training. We've come a long way since launching in 2018, with over four million users on the platform!
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